Tuesday, June 29, 2010

V-WEB: Our Weekly Obsession (June 29/10)


THE ZOLAS
by Matt Roy

First there was Rufus. Then there was Feist. And now... there are The Zolas. While America churns out one mediocre pop idol after another, Canada is kindling a flourishing group of indie pop marvels. The Zolas are the most recent inductees to a short but impressive list of Canadian artists that are making mindful but fetching music you won’t be ashamed to say you love.

An early press release suggested The Zolas sound like “Justin Timberlake meets The Beatles”, or “Coldplay meets The Clash”. Zach laughs about this: “We don’t really sound like them; we wish we sounded like them.” It may not be sound-alike so much as sheer musical inventiveness that is drawing such eclectic parallels.

Both born and raised in Vancouver, Zach and Tom like to credit the rainy city for some of their success. Vancouver has the sordid reputation for being no fun and a difficult place for artists to make it, but as Zach points out, “There’s the old saying that rain is great for art. That’s why the West Coast is good.”

Needless to say, The Zolas have all the gusto it takes to make a great group. As they culminate their tour at the Biltmore on June 30th, they intend to get right down to business and begin their next album. In a word: Whoop!

Win tickets to The Zolas at the Biltmore on June 30th! Simply email us at fans@v-rag.com to be entered into a draw for two tickets to the Vancouver show! And read the full interview with The Zolas in the upcoming July issue of V-Rag!

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